SMS privacy statement


Privacy Statement SMS reminder service Novo Nordisk Pharma AG is required by law to protect your personal information. This privacy policy explains how we process (for example, collect, use, store and share) your personal information in connection with the SMS reminder service. Your data will be processed in accordance with this Privacy Policy and applicable laws

  1. Who are we?

Responsible for the processing of your personal data is Novo Nordisk Pharma AG, Thurgauerstrasse 36/38, 8050 Zurich. For questions on how Novo Nordisk processes your personal information, contact us at

  1. How is your personal information collected?  

We collect your personal information directly from you when you register for the SMS reminder service.


  1. Why do we process your personal information?

We process your personal information in order to provide you with the SMS reminder service.

  1. What personal data is processed?

For the SMS reminder service, we process only your mobile phone number.

  1. On what legal basis is your personal data processed?  

The processing of your personal data requires a legal basis. By law we may process your personal data according to the following legal bases: 

  • You have given us your consent for the processing of the data.
  1. To whom are your personal data shared?

Your personal data will be forwarded to:

  • Service providers who support us to make the SMS reminder service available (IT service provider).  These are localized in the EU, Vietnam and the USA.
  1. Will your personal data be transferred to countries outside the EU / EEA?

Personal data collected for the SMS reminder service is stored on externally hosted servers in the Netherlands. In addition, service providers in Denmark and Vietnam have access to your personal information. The SMS gateway service provider located in the US stores phone numbers anonymously by removing four digits from each number. The transfer of personal data between Novo Nordisk and external service providers is based on the standard contractual clauses of the European Union and / or the Swiss-US Privacy Shield standard. You may request a copy of the data transfer agreement entered into between Novo Nordisk and its third party service providers by contacting the above contact.

  1. How long will your personal information be stored?

Your personal information will only be stored for as long as you use the SMS reminder service.

  1. What rights do you have?

You can delete your personal data at any time by unsubscribing from the SMS reminder service.